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Fordward Marketing

Marketing 4 Good

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Making a difference

HI - thanks for visiting my site.
I'm Jill and I help public, private and NFP organisations to make a difference through integrated marketing and communications.

I like to work with organisations that are doing good and making a difference, because then everyone and our planet benefits.

In addition to a Masters in Business from Massey and tertiary qualifications in marketing I bring 25 years’ experience and success with integrated marketing and communications, digital, events, corporate partnerships, social marketing, fundraising and campaigns that have made a positive difference.

Being sustainable and ethical is increasingly influencing purchase behaviour across all categories.
84% of Kiwis say they would stop buying a company’s products if they heard about them being irresponsible or unethical.

Better Futures report – 2016 – Colmar Brunton

I’m a lateral thinker, innovative, straight-talking and always ready with ideas and a reputation for making things happen - in a good way!
So if you are looking for someone who will bring new ideas, that will make your digital presence, marketing, event, fundraising or related activity more effective, get in touch jill@fordwardmarketing.com, +64211925477

 

Making a difference and growing business

UNILEVER  Sustainable brands - are growing 30% faster than the rest of their business and delivered nearly half their total growth in 2015

Unilever consumer research - showed that 54% of consumers want to buy more sustainably, and many already are. It also showed that consumers want it all – high-performing products, at the right price and with a purpose that they can connect with.